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HOPES, FEARS AND NEW PERSPECTIVES

YOUTH PULSE | YOUNG PEOPLE AND THE KENYAN GENERAL ELECTION

In this new report, we go beyond the headlines and clichés to amplify the voices of a generation that will shape this election and the country’s future. Produced and published in partnership with the MAPEMA Consortium, in collaboration with NCIC, the Youth Pulse brings together a range of new Shujaaz Inc research to share the perspectives and experiences of young Kenyans on the upcoming 2022 general election.

WE BREAK DOWN BARRIERS SO YOUNG PEOPLE CAN TAKE CONTROL OF THE FUTURE.

By 2030, the number of people under the age of 30 living in Africa will exceed 1 billion and represent 65% of the continent’s population. We know this generation of young people can transform our global society for the better.

But right now, there’s a lot standing in their way; from disempowering internal narratives to restrictive social norms, to an economic system that excludes them altogether.

We are Shujaaz Inc. We break down barriers so that young people can take control of the future.

OUR VENTURES INSPIRE ENTERTAIN AND MOBILISE 7.5 MILLION YOUNG PEOPLE.

We are a network of social ventures based in Nairobi, Kenya. Our ventures connect young people with the information, skills and resources they need to take control; embedding them in a digital and real-world community that gives them the self-belief to succeed, in their context and on their terms.

We’ve proven that when young people take control of their lives, they create transformational change.

Digital fans in our network are taking control:

they earn $21 more a month than non-fans

Digital fans in our network are taking control:

they are 43% more likely to use condoms than non-fans

Our network creates:

$10 of value for every $1 we spend

Urban teenage girls in our network are taking control:

they are 2.7x less likely to marry in their teens than non fans

Urban teenage girls in our network are taking control:

they are 2.4x more likely to delay childbirth

THE SHUJAAZ INC NETWORK

Our Emmy award winning team of young East African researchers, creatives, strategists and producers design and run our network of social ventures: Shujaaz – East Africa’s biggest youth brand; Shujaaz Biz – our digital learning community; and MESH – the first online community for entrepreneurs in the informal economy.

More About Our Ventures