HUSTLA MBA

Our Learning Community

UPSKILLING THOUSANDS OF YOUNG HUSTLAS.

We launched HustlaMBA, a digital and real-world learning community designed to up-skill hundreds of thousands of young micro-entrepreneur ‘Hustlas’ working in Africa’s informal sector, in 2019.

The multi-platform digital tool gives Shujaaz fans access to over 750 peer-to-peer training videos, where they can learn directly from entrepreneurial young people across our network about how they’ve set up and run successful micro-businesses. HustlaMBA is accelerated by community-organised in-person and online events across Kenya. Together, inspired fans engage with HustlaMBA’s structured programme of workshops and tools: building networks, confidence and the agency to build and scale enterprises of their own.

As of April 2021, the first phase of the ‘HustlaMBA’ online training programme has engaged over 250,000 young people through peer-to-peer learning. Now integrated across Shujaaz social media platforms, this year young entrepreneurs in our network will be able to access an integrated ‘Business Basics’ training course via our newest venture; our digital networking platform, MESH.

 

NEWS & STORIES

FAN STORIES

Hear about how setting up a micro-business allowed Kevin, 22, to take control of his finances – and then his future.

Spotlight

Hustle Dreams: how hustling let one ‘Shujaaz’ hero take control
Hustle Dreams: how hustling let one ‘Shujaaz’ hero take control
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INFORMAL IS THE NEW NORMAL.

Nearly a million young people enter Kenya’s labour market every year: sometimes straight from school, sometimes with a hard-won college degree in hand. But right now, less than 10% of young people ever have the opportunity to secure full-time formal employment.

For most young Kenyans, self-employment and entrepreneurship in the informal sector is their only option for securing income and a livelihood. Across Kenya today, there are an estimated 3 million young people running their own businesses, that’s 31% of 15-24-year-olds.

Kenya’s young micro-entrepreneurs earn double the normal income for their age group, adding some $290m a month to their local economies. And, according to our 2019 national survey, 29% of micro-entrepreneurs create work opportunities for one or more people in their neighbourhoods.

In our conversations with young people, among the primary barriers they identify to setting up or growing a business was limited access to relevant skills training; and feeling they lacked access to the networks they need to succeed. That’s where ‘HustlaMBA’ comes in; providing young people with peer-to-peer training, embedded within a digital and real-world community, that provides them with the tools, networks and confidence they need to succeed.

 

PUBLICATIONS

MEET KENYA'S 3M YOUNG MICRO-ENTREPRENEURS

Spend some time with Kenya’s 3m young micro-entrepreneurs; hear about the incredible social and economic value they’re already creating – and how we can work with them to re-start Kenya’s economy.

Publication

Compass | Meet Kenya’s 3m Young Micro-Entrepreneurs
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LATEST NEWS & PUBLICATIONS

WHEN YOUNG PEOPLE TAKE CONTROL, THEY CREATE TRANSFORMATIONAL CHANGE.

Get in touch to find out how you can work with us to break down the barriers standing in their way.